Brand development

Identity design with signage, packaging and illustration

Having revitalised this clients’ existing restaurant branded communication, they asked me to collaborate with their new offering, a food store, on the same premises which would have a separate identity but would tie into the core brand.

An identity, look and feel was developed and a range of labeling for in-house packaging solutions. Core signage and decorative signage illustration created the right retro feel for the store. I worked closely with their interior designer, Ed Winser who created the store interior scheme. An extensive range of templates allows the client to produce all their own labeling and further applications.